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Global|LED Logo Light up Shoes for SS19 at Balenciaga

Nov 9, 2018.Stephanie WuTokyo, JP
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Balenciaga SS 2019 show in September was a visual bananza channeled through a fit of computer generated imagery. The LED logo shoes that came down the runway glowed in silence to the backdrop of Jon Rafman’s video work. However this isn’t the first time technology has played a part in Balenciaga’s footwear. The brand’s Trail shoes during the FW 2018 collection are rumored to have their insoles updated with LED lights, though release dates and retail prices have yet to be confirmed. The Track sneakers from the spring 2019 pre-collection too have flashing LED lights that are said to be activated from a button in the sole. Again retail prices and release dates have not been confirmed with information being scarce. Perhaps the LED lights are the next trend?