Paris concept store at 86 Champs Elysées (courtesy of L’OCCITANE)
Yorkdale Mall Flagship Store (Courtesy of L’OCCITANE)
At Toronto’s new flagship at Yorkdale Mall opened in December 2017 features unique suspended digital capsules that enable visitors to see, hear, touch and smell the flavours of Provence through a fully immersive virtual experience. In Paris, a unique concept store at 86 Avenue des Champs Elysées in partnership with French pastry chef, Pierre Hermé, who has had 40 percent of the minority states bought by L’OCCITANE in 2015. At the store, customers can enjoy desserts inspired by L’Occitane iconic ingredients; a pop-up café in Singapore with Asian pastry chef Janice Wong (a protégé of Hermé) ; and L'OcciTruck, the brand's first travelling shop experience encapsulated on wheels, currently touring North America moving towards its final destination at The Grove in Los Angeles, CA in October.
[caption id="attachment_3973" align="alignnone" width="2700"] L’OcciTruck Schedule (Courtesy of L’OCCITANE) (PRNewsfoto/L'OCCITANE)[/caption]